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Marketing & Revenue Operations in Japan

From an execution-focused marketing function to a revenue-driving growth engine.

Using data, technology, and AI, we transform how marketing operates so it can consistently drive revenue.

We are a Japan-based marketing consulting firm providing end-to-end support across strategy, data activation, marketing operations design and implementation, and AI enablement. Since our founding in 1997, we have worked alongside companies to strengthen their marketing and operations as they grow their business in the Japanese market.

For Global Companies

From GTM launch in Japan to clear visibility for global headquarters.

  • 01

    GTM launch in Japan

    As your local partner in Japan, we handle everything from strategy development to pipeline generation.

  • 02

    Japan operations aligned with your global framework

    We build and operate local marketing systems while maintaining your global marketing automation and CRM governance.

  • 03

    Closing the visibility gap for global headquarters

    We give global headquarters clear visibility into activities, customer touchpoints, and opportunities in Japan.

  • 04

    Operating model design for Marketo and Salesforce

    With Adobe Marketo Engage and Salesforce at the core, we support you through successful adoption.

Purpose

Turning marketing into a true profit center

At many companies, marketing remains focused on campaign execution, and its contribution to revenue and business growth is not fully visible. We aim to transform marketing from a cost center into a growth engine that drives revenue.

Why marketing struggles to contribute to revenue

  • ✕Data is fragmented across departments
  • ✕Marketing and sales are not aligned
  • ✕Operations rely too heavily on individual know-how
  • ✕Campaign results do not translate into revenue
  • ✕The foundation needed to use AI effectively is not in place

Solving these challenges takes more than deploying tools. It requires transformation across the organization, data, and processes.

Why Power Interactive

Why clients choose us

01

Proven expertise in marketing technology

Drawing on our experience with Adobe Marketo Engage and other marketing automation platforms, we design operating models that drive results.

02

End-to-end support from data activation to revenue visibility

We integrate data, build dashboards, and analyze performance to make marketing's contribution to revenue visible.

03

Hands-on MOps and RevOps expertise

We improve processes and cross-functional alignment to build a repeatable growth model.

04

Marketing transformation for the AI era

We use AI to enhance analytics, operations, and decision-making.

Service / Solution

Four areas of support
covering the entire revenue process

We provide end-to-end support across strategy, data activation, marketing operations design and implementation, cross-functional alignment, and AI enablement. By integrating marketing, sales, and data, we build an operating model that consistently drives revenue.

Strategy

Marketing strategy development

Clarify your GTM strategy, ICP, messaging, and customer touchpoints.

We turn strategy into action. We develop marketing strategies designed to generate pipeline, with execution and day-to-day operations considered from the outset, and support you through implementation.

  • Issue identification & diagnosis
  • Strategy and value design
  • Customer touchpoint design & opportunity generation

Data

Data foundation

Connect marketing automation, CRM, SFA, and BI to build a foundation for measuring performance.

We break down data silos and prevent teams from optimizing in isolation. By integrating marketing automation, CRM, SFA, web, advertising, and opportunity data, we build a unified data foundation that gives leadership, sales, and marketing a shared source of truth.

  • Marketing automation & CRM architecture
  • Data foundation & performance visibility
  • Global GTM & MOps

MOps / RevOps

Building MOps and RevOps

Standardize marketing operations and align the end-to-end revenue process.

We standardize marketing automation processes and design revenue processes across marketing, sales, and customer success. We reduce reliance on individual know-how and build an operating model designed for continuous improvement.

  • MOps support
  • Marketing & sales alignment
  • RevOps support

Analytics / AI

Analytics and AI

Identify shifts in customer behavior and turn them into actionable next steps for sales and marketing.

Customer data is the foundation for revenue growth. Using multifaceted analysis and AI, we measure the impact of marketing activities on opportunities and closed-won deals. These insights guide the next steps for improvement and support better decision-making.

  • Account / buying-group visibility
  • AI & signal activation
  • Adoption and continuous improvement
Company

Company profile

Company name Power Interactive Corp.
Founded February 1997
Capital JPY 15,000,000
Representative Michitoshi Okamoto, President and CEO
Executives Mika Endo, Director / Senior Executive Officer
Katsuko Hirotomi, Director / Executive Officer
Akinobu Tomoda, Executive Officer
Tomohisa Suna, Executive Officer
Business Areas Marketing strategy development / Marketing tactics development / Marketing data foundation development / Marketing operations support
Certifications & Partnerships PrivacyMark certified (2003)
Adobe Marketo Engage service partner (since 2015)
URL https://www.powerweb.co.jp/

Osaka Office

Namba SkyO 27F, 5-1-60 Namba,
Chuo-ku, Osaka 542-0076, Japan

TEL +81-6-6282-7596 / FAX +81-6-6282-7597

  • Directly connected to Nankai Namba Station (Central / South Exit)
  • 2 min walk from Osaka Metro Midosuji Line Namba Station (South Gate)
  • 5 min walk from Osaka Metro Sennichimae Line Namba Station (East Gate)

Tokyo Office

Link Square Shinjuku 16F, 5-27-5 Sendagaya,
Shibuya-ku, Tokyo 151-0051, Japan

TEL +81-3-6416-3350 / FAX +81-3-6416-3351

  • 5 min walk from JR Shinjuku Station (New South Exit)
  • 5 min walk from JR Yoyogi Station (East Exit)
  • 5 min walk from Tokyo Metro Shinjuku-sanchome Station (Exit E8)

We work alongside you as your business grows

We do more than implement tools and support day-to-day operations. We help transform your marketing organization into a sustainable growth engine that consistently drives revenue.

Turning marketing into a true profit center